Not even 1 star - Marketing bei Dyson: Mitarbeiterbewertung

1,0
7. Apr. 2026
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CEO-Befürwortung
Geschäftsprognose

Pros

Still having a strong brand name - however this is also slowly eroding.

Kontras

Lack of structure, process and vision. Zero care for its people. No trainings. Only sales and the owner this year got a bonus. Management has been closing business in markets, consolidating and squeezing out resources. No empathy, no support - constant pressure and panicky management changing the direction every day. People are not motivated, most on burn out or resigning. No formal Employee Survey since before Covid, as results were so poor that management choose to ignore. No people strategy. Company is in a very bad state. 5 day policy in the office, management collecting attendance, zero trust in employees.

Mehr Bewertungen zu Dyson entdecken

5,0
9. Apr. 2026
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CEO-Befürwortung
Geschäftsprognose

Pros

Great people, great environment, fast paced

Kontras

Too early to tell but nothing so far

2,0
18. März 2026
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CEO-Befürwortung
Geschäftsprognose

Pros

solid products. that is where it ends

Kontras

Working at Dyson was a mixed experience, but ultimately one that fell short of expectations. While the brand itself is innovative and well-regarded, the internal environment didn’t always reflect that same level of excellence. Leadership was a consistent challenge. There often seemed to be a disconnect between management and the day-to-day realities of employees, which made it difficult to feel supported or aligned on priorities. Decision-making could feel unclear or top-down, with limited transparency or input from teams actually executing the work. Compensation was another downside. Pay did not feel competitive with the broader market, especially considering the expectations and workload. This made it harder to stay motivated long-term and contributed to concerns about career growth and recognition. A major structural issue was the dynamic between the UK headquarters and the U.S. market. Despite the U.S. being the company’s largest and most important market, key decisions were still heavily controlled by the UK HQ. This often led to strategies that didn’t fully reflect the needs or realities of the U.S. business, creating friction and inefficiencies. Overall, while Dyson has strong products and brand equity, the employee experience—particularly in terms of leadership, compensation, and organizational structure—leaves room for improvement.

5
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