Fragen aus Vorstellungsgesprächen für project manager, von Bewerbern geteilt
If you host a celebrity website which displays ads and suddenly notice a drop in traffic to your site/clicks on ads, how do you root cause the issue?
Key factors to consider - Fans' profiles, celebrity's profile, profession, products advertized, and macro issues. Drill down on each level to extract potential issues relating to the drop.
1. is the trend all across the site and for all ads? if yes, factors would be content, look & feel of the site, ease of navigation, introduction of new features on the site if no, then every page has to be looked into individually on the above mentioned factors. also compare with those pages which still get more clicks(usually the landing page) 2. is the fan base constant? customization of the site to let the users decide what kind of ads they would like to see
A/B testing with Web optimizer.
There were only 3-4 Questions. 1.What I do in my current job 2.Why Google? 3.What are the first steps I as a Product Manager will look into when designing an app for a theme park? 4.What features would I include? 5.What metrics would I track to measure the success of app? 6.How would I design an ATM machine for use at a country's airports? 7.Any other questions I had
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